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After many grueling hours with the creative teams and printers, Paula now has the snazziest car in town! You’ll be seeing it all around the state this year as we continue to help schools bring more awareness to our underage drinking problems. We are grateful for all roads this vehicle has already driven to deliver […]
An annual favorite of ours! Working with the local authorities.
A great place to reconnect with southern Arizona and getting ready for the new year! July 17-19
Combs High School table was a great place to meet the students and parent of this wonderful community!
Each year we reach out on a more personal level with the students and offer an interactive contest to help build awareness around our mission. This year was no exception to awesomeness, as we had many entries again and tons of likes and shares, and landed on our winners down in Tuscon of all places! […]
Always a pleasure to be representing responsibility at these events!
Our table always has the best kids coming to it, so happy and eager to share their ideas!
We loved the energy here. Powerful community.
Own Up is an industry sponsored campaign, and was first launched in spring 2012 by the Beverage Alcohol Community Information Council (BACIC) in collaboration with and funded by the Governor’s Office of Highway Safety. The campaign is a compliment to the various programs implemented by Arizona’s beverage-alcohol industry that seek to encourage a responsibility-mindset when it comes to alcohol. Own Up will target teens, parents, educators, local restaurants, bars and other influencers with in-school promotions, partnerships and resources to change the mindset about underage drinking and its far-reaching implications.